ABOUT GAMING IM30 – LAST EMPIRE WAR Z

Zombies, how do we survive them at the end of the world? Last Empire Z lets you dive into the world raided by zombies and a chance to defeat them.

PROJECT INFO

Offset, in collaboration with Facebook, was commissioned to produce Last Empire War Z C2C. It is forecasted that by 2020, 75% of global mobile data traffic will be video content. Create-to-convert creatives support brands by making their still assets move. Offset partnered with Facebook’s Creative Shop to create thumb-stopping content to engage a bigger audience by using videos. A normal C2C suite would consist of 4 videos (Basic Motion, Brand in Motion, Benefit in Motion and Demo in Motion) accompanied by 2 stills.



PROJECT
Gaming IM30 – Last Empire War Z

CLIENT
Gaming IM30

BASIC MOTION

BRAND IN MOTION

BENEFIT IN MOTION

DEMO IN MOTION

STILLS

CREDITS

AGENCY
Facebook

ANIMATION
Offset Pte Ltd

CREATIVE DIRECTOR
Gregory Poon

ART DIRECTOR
Beverly Ng

DESIGNER
Tan Wan

EDITOR
Bernie Tan

PRODUCER
Eunice Simbar