Nexon Dynasty Warriors

Prepare for battle with Nexon Dynasty Warriors!

PROJECT INFO

Offset was commissioned, in collaboration with Facebook to produce Nexon Dynasty Warriors C2C.It’s forecasted that by 2020, 75% of global mobile data traffic will be video content. Create-to-convert creatives support brands by making their still assets move. Offset partnered with Facebook’s Creative Shop to create thumb-stopping content to engage a bigger audience by using videos. A normal C2C suite would consist of 4 videos (Basic Motion, Brand in Motion, Benefit in Motion and Demo in Motion) and 2 stills.

PROJECT
Nexon Dynasty Warriors

CLIENT
Nexon Dynasty Warriors

BASIC MOTION

Basic Motion promotes the brand’s product quickly and concisely.

BRAND IN MOTION

Brand in motion features the brand’s logo to establish who they are at the beginning and will continue to promote their product.

BENEFIT IN MOTION

Benefit in Motion features 2 of the product’s benefits.

DEMO IN MOTION

Demo in Motion conveys how users can use the product. Brands can replace this creative with another Benefit in Motion if the user experience is deemed too simple.

STILL

A captivating still image allows your brand to get more attention and highlight your products.

CREDITS

CLIENT
Facebook

PRODUCER
Eunice Simbar

MOTION DESIGNER
Goh Jin Liang

SOUND DESIGNER
Bernie Tan

ART DIRECTOR
Beverly Ng

 

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